CERTIFIED LEANSCAPER BRAND + MARKETING ADVISOR
Grow your landscape business with clarity.
You’re doing good work. You believe in what you’re building. Now it’s time for your brand and marketing to catch up.
We help $3M–$10M landscape companies win better jobs at stronger margins, increase EBITDA, and build real enterprise value by becoming the trusted brand in their market.
Your good work deserves to be seen.
But visibility starts with clarity.
We help you fix the root problem — clarify your positioning, align your brand, and build the systems that drive pricing power, stronger margins, and enterprise value.
The One Fifty Three Method™
We guide landscape companies through a proven system that strengthens positioning and builds authority before amplifying it with marketing.
1 Clarify your story
Define your positioning, ideal client, pricing promise, and core message so the market knows why you win.
2. Live your brand
Bring your brand, website, sales narrative, client experience, and team culture into alignment — so your promise is consistent everywhere.
3. Grow with purpose
Activate authority-driven visibility and structured marketing that supports a higher-quality pipeline and sustainable revenue growth.
Turn brand into profit.
You shouldn’t have to defend your price or explain why you’re different.
When you go from being seen as one of many to the most trusted brand in your region, you:
✔️ Attract the right clients
✔️ Increase close rates and average sales
✔️ Stop competing on price
✔️ Your EBIDTA improves
✔️ Stronger candidates want to work for you
Our Services
One Fifty Three offers branding and marketing services designed to help landscape companies grow with clarity and confidence.
Brand & Marketing Audits
We assess your current brand, messaging, and marketing efforts to identify what’s working, what’s not, and where to focus next.
Brand Strategy & Storytelling
Together, we clarify your positioning, message, and brand story — the foundation for everything that follows.
Brand Identity Design
Our team designs your visual brand: logo, colors, typography, and brand guidelines that reflect your values and personality.
High-Conversion Websites
We build clear, conversion-ready websites that communicate your value and attract the right leads.
Experience Design
We map and improve your client and employee experience — so your brand isn’t just seen, it’s felt.
Marketing & Content
We work with you to craft and execute strategic marketing. We also offer social media marketing through our partners at Awake Abroad Media.
World-class experience. Local execution.
After nearly two decades working alongside industry-leading brands, we know what separates average from exceptional. We apply those same standards to every company we work with, no matter the size.
LeanScaper Certified Advisor
LeanScaper is the operating system that helps landscape contractors become market leaders.
One Fifty Three is trained, tested, and certified in the LeanScaper Operating System.
Diego López Fernández is a Certified LeanScaper Marketing Advisor with over 15 years of experience helping companies grow from within — including 11 years focused on the landscaping industry.
He’s collaborated with global brands such as Costco, American Express, Grupo Bimbo, and Porter Airlines, as well as leading landscapers such as Gelderman, Sunline Landscapes, Plants Creative Landscapes, and more, bringing world-class strategy to businesses ready to grow with purpose.
Through the proven One Fifty Three Method™, Diego and his team help companies clarify their story, live their brand, and grow with strategic marketing.
If you're doing meaningful work and ready to be seen, Diego and his team are the guides to help you grow.
Partner with a trusted guide.
FAQs
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We believe asking the right questions leads to the right answers. That’s why working with us always starts with spending time understanding who you are, where you want your business to go, and the pain points you are currently facing.
An in-depth Brand & Marketing Assessment helps us ask the right questions, so when we make any recommendation, it’s fully aligned with who you are and where you want to go.Brand and Marketing Assessments start at $5,000.
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Ask your guide to set up a discovery call with us. We’ll meet with you and your Guide to see if we are a good fit.
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If you're struggling to attract the right clients, your team feels disconnected, or your marketing isn't working — it's likely a brand issue. A rebrand helps align your message, visuals, and experience so your business reflects the quality of your work.
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We typically work with landscaping companies with annual revenue between $500K and $10M+. Our sweet spot is helping businesses that are ready to grow with structure, confidence, and purpose.
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We don’t just “do marketing.” We help you build a brand worth marketing.
Our work starts with strategy — what you believe, who you serve, and how you want to grow — then connects that to messaging, visuals, and campaigns that actually work.
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We partner with Awake Abroad Media (Certified LeanScaper Advisor) to offer social media content strategy, creation, and distribution.
Everything stays aligned with your brand and story, and we manage the strategy end-to-end.
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Yes. We help grow your business with marketing that (actually) works.
But first, we need to ensure your story is clear, your brand is aligned, and you have a marketing plan in place.
If you are JUST looking for advertising or SEO services without clarifying your story or aligning your brand, we can refer you to another LeanScaper Certified Guide.
GET STARTED